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Saudi Arabia launches ‘Saudidates’ platform to promote dates globally
The Arab News reported, the National Center for Palms and Dates has officially launched the “Saudidates” platform, an innovative, convenient and efficient business-to-business electronic market where buyers across the globe can buy dates in bulk from sellers in the Kingdom.
It said that the platform was launched recently under the slogan “The Homeland of Dates,” which depicts dates as a national product closely related to the history of Saudi Arabia and aims to showcase the Kingdom’s long history in this sector.
On his Twitter account, Dr. Mohammed Al-Nuwairan, CEO of NCPD, said: “We are launching the ‘Saudidates’ platform, which gathers the best palm fruits within one electronic market, to reach our heritage to the world.”
He said that the launch of the platform was to support and enhance the ability of the Kingdom’s national exports to access global markets.
According to the Arab News, the platform is comprised of three technical components: A marketing outlet that includes all date traders who have the “Saudidates” brand, in addition to their products and derivatives; a store for selling dates and their products to the consumer; and a warehouse to store the merchants’ products and deliver them to the consumer.
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The Arab News pointed out, the Kingdom is now taking important steps to place itself as the world’s largest exporter of dates by penetrating the global consumer market to achieve the Kingdom’s vision of increasing non-oil exports.
It added that Saudi Arabia is one of the world’s leaders in date production, with more than 31 million palm trees and a production volume of more than 1.5 million tons of different date varieties.
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According to a recent report from the NCPD, the Kingdom’s total palms reached 31,234,153, date total domestic production was 1,539,755 tons, and exports increased to 215,343,005 kgm, while Saudi dates were exported to more than 107 countries.
Source: arabnews
