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Trump's Immigration Focus: A Strategy for the 2024 Election

In Georgia, specifically in Atlanta, former American President and Republican candidate for the U.S. elections, Donald Trump, turned his back to the crowd, staring at the screen as somber music played. For the next minute and a half, the former president and his audience silently watched clips of news reports about illegal immigrants committing horrific crimes. When the montage concluded, Trump loudly stated what he had been telling his advisors privately for weeks: emphasizing that immigration is "the number one" issue in the 2024 elections.
After the video presentation on immigration, Trump said on Tuesday night, "The United States is now an occupied country. But November 5, 2024, will be America's Day of Liberation."
In the final weeks of the campaign that the former president has been running since his first year out of office, Trump is following his instincts, reinforcing the rhetoric he believes won him the 2016 election by using immigration and borders to shape the core of his closing message to voters. However, these instincts conflict with data and some of his advisors' perspectives, according to the New York Times.
Trump told his aides that he defeated Hillary Clinton in 2016 due to border issues, but by 2020 the border situation had been fixed, with illegal crossings greatly reduced partly due to the coronavirus pandemic, meaning Trump could not leverage it as an issue against Joe Biden.
He believes immigration, now more than ever, is a political message following record levels of border crossings under Joe Biden and the Democratic presidential candidate Kamala Harris. Yet, neither public nor private polls support Trump's theory about the race. Voters often rank the economy and the rising cost of living as the most pressing concerns.
In recent days, Trump has spent a significant amount of time and energy on economic-themed events, proposing to make car loan benefits fully tax-deductible and offering tax breaks for companies and other benefits if they move their manufacturing to the U.S.
However, Trump draws energy from his rallies and the reactions he receives regarding immigration, reinforcing his belief that the issue resonates better with voters than the economy. When he launches a strong attack on immigration policies, Trump becomes vigorous and receives a similarly vibrant response from the audience and the press compared to the lukewarm reception he gets when discussing grocery prices, taxes, or tariffs.
Trump has told allies that he believes crowds feel "bored" when he talks too much about the economy, according to someone close to him. Now, Trump has a new reason to focus on this issue, as he has informed crowds at campaign rallies and those close to him that his opposition to illegal immigration has saved his life.
In Butler, Pennsylvania, in July, Trump turned to look at a chart of illegal border crossings on the screen at the same moment a bullet from a potential shooter missed his skull by less than an inch, grazing his ear. He stated in front of a crowd in Aurora, Colorado, "If you think about it, my opposition to illegal immigration saved my life."
Some of Trump's supporters fear his more extreme rhetoric on immigration, such as his baseless claim that Haitian migrants eat cats and dogs, could alienate moderate voters he needs to support him.
Trump continues to push his advisors for more immigration-related content to reinforce his closing campaign message.
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BENEFIT Sponsors Gulf Uni...
- April 17, 2025
BENEFIT, the Kingdom’s innovator and leading company in Fintech and electronic financial transactions service, has announced its sponsorship of the “Innovation and Sustainable Technology Solutions Competition (GU - IST Solutions), hosted by Gulf University at its main campus.
This strategic sponsorship reflects BENEFIT’s active role in advancing technological innovation and fostering sustainable solutions to future challenges. It also seeks to empower Bahraini youth by enhancing their skills, capabilities, and competitiveness in innovation and solution development—contributing meaningfully to the broader goals of sustainable development across all sectors.
As part of BENEFIT’s active involvement in the competition, the company has announced that Hanan Abdulla Hasan, Senior Manager of Public Relations and Communication, will serve on the competition’s supervisory committee. Her upcoming participation reflects BENEFIT’s forward-looking commitment to championing academic and professional excellence.
Commenting on the occasion, Hanan Abdulla Hasan, Senior Manager of Public Relations and Communication at BENEFIT, said, “We are privileged to support this pioneering initiative, which aligns seamlessly with BENEFIT’s enduring commitment to fostering innovation and nurturing the potential of Bahrain’s youth. Our participation is rooted in a deep sense of social responsibility and a firm belief in the pivotal role of innovation in shaping a sustainable future. Through such platforms, we seek to empower the next generation with the knowledge, skills, and foresight required to develop impactful solutions that address future challenges, in line with the United Nations Sustainable Development Goals 2030.”
Dr. Aseel Al Ayash Dean of the College of Engineering in Gulf University commented, “We extend our sincere gratitude to BENEFIT for their generous sponsorship and support of the Innovation and Sustainable Technology Solutions Competition. This contribution plays an instrumental role in helping us achieve the strategic goals of this initiative, namely, cultivating a culture of innovation and sustainability, encouraging efforts that address the imperatives of sustainable development, and enhancing the practical and professional capabilities of our students and participants.”
The event will bring together a diverse spectrum of participants, including secondary school students, university undergraduates, engineers, industry professionals, entrepreneurs, academic researchers, and subject matter experts representing a wide range of disciplines.
The competition seeks to inspire participants to develop and present innovative, sustainable technologies aimed at addressing pressing environmental, social, and economic challenges. It encourages the formulation of business models that integrate advanced technological solutions with core principles of sustainability. Moreover, it serves as a platform for emerging leaders, entrepreneurs, and innovators to contribute to the advancement of the Sustainable Development Goals, promote the ethos of responsible technology, and demonstrate its transformative potential across various sectors.
Attendees will have the opportunity to view a series of project presentations submitted by participants, covering diverse areas such as eco-friendly product design, smart and sustainable innovations, renewable energy technologies, water conservation and management, waste minimisation and recycling, green architectural solutions, and sustainable transportation systems. Outstanding projects will be formally recognised and awarded at the conclusion of the event.
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